Dunmar Moving Systems is a locally owned residential and commercial moving and storage company that has been serving the Commonwealth since 1970. Dunmar specializes in local, long-distance, and even international moves, along with distribution and logistics. Dunmar purchased SMARTBOX Portable Moving and Storage of Richmond in 2017, to help those looking for DIY moving and storage options.
CreativeMktGroup has been pleased to work with Dunmar and Smartbox since 2017. Recently, our client wanted to create a marketing mailer that highlighted the benefits of both Dunmar and SMARTBOX to help their clientele better understand the variety of services offered.
Issue: To increase brand awareness for both Dunmar and SMARTBOX, featuring their variety of services on one marketing mailer versus separate mailers. CMG + Dunmar/SMARTBOX wanted to showcase the strengths of each company, keeping in mind that each business caters to different audiences.
Solution: CMG + Dunmar/SMARTBOX worked collaboratively to develop a marketing postcard that highlighted different aspects of the two companies, including what each company offers and the benefits of each offering. CMG provided content strategy, along with the design, development, and mailing of the collateral.
Deliverables: Marketing Postcard / Content Strategy / Graphic Design / Production Liaison
Dunmar Moving Systems