Patterson Village Dentistry is a full-service dentist office for patients of all ages in Richmond, VA. They offer an extensive range of services, from semi-annual check-ups to restorative and cosmetic dental procedures. Founder and Dentist, Dr. Hina Ali and her highly skilled team provide the highest level of patient care, along with access to the most innovative technologies in dentistry. CreativeMktGroup worked with Dr. Hina Ali and her team earlier this year to refresh her brand, logo, and website to better reflect their wide range of services.
Issue: Patterson Village Dentistry needed an overall brand refresh to reflect the direction their company was moving towards. Their team wanted to modernize the look of their site, streamline their brand identity, and determine their value proposition for their target audiences.
Solution: CMG + PVD worked collaboratively to develop a new tagline that better reflected their business model, designated brand guidelines (colors, fonts, etc.) and created an updated website highlighting their services and key messaging. CMG provided content strategy, graphic design work, copy-editing, and worked as the liaison with their web developer to execute the project.
Deliverables: Website Wireframe Buildout / Brand Style Guide / Graphic Design / Production Liaison
Patterson Village Dentistry